Junk Juice
NYC-based fertility specialist and OMD Dr. Christina Burns' formulation quickly gained overnight success once featured on Million Dollar Listing, and she needed to set up a brand and shop website quickly to respond to the orders and press inquiries. To differentiate from other natural supplement brands on the market, we went with a modern, sophisticated, clean look in a natural, neutral palette that could apply across multiple product categories.
NEW YORK, NY
Brand Design
Logo Design
Website Design
Packaging Design
THE PALETTE
INNOVATIVE:
REVOLUTIONARY
FORMULAS CREATED
BY OMD
NATURAL:
MUTED NEUTRAL
TONES REPRESENTING
HERBAL INGREDIENTS
MODERN:
CLEAN, SOPHISTICATED
FOR THE BUSY WOMAN
kind words
FROM WOMEN FOUNDERS
"This retreat was truly life changing. I felt my travel to be very purposeful since I was able to contribute to something much bigger than myself. I am so grateful to Erika for putting all of this together, with every detail intricately woven into the beauty of the retreat. It doesn’t matter what stage of business you are in, every woman leader needs a space like this. To feel empowered, comfortable, and unapologetic around other women that are free to do the same. The lifelong friendships I have made here will be taken with me forever. My mind is blown as I try to absorb every piece of valuable experience I got in such a short time. My body, mind, and soul are happy. Thank you Erika 💕"
Brianna Diaz, BriGainz
"Erika took my dream and helped me turn in into reality! I could not have launched my brand without her. Everything from logo, brand voice, fonts, website design were all done in a collaborative, patient and supporting way. Erika knew how much presenting my brand to the world meant to me and it showed. I am forever grateful for having been introduced to her!"
Andrea Tello, Founder, mi|tu corazón
"Erika has an amazing ability to see the truth of who you are and reflect it back with clarity and real purpose. She helped me articulate and bring to life not just my business, but my values, philosophy, and the WHY behind the work. I couldn’t be more grateful for her guidance and presence in this process. What a gift, she is absolutely the best!"
Dr. Masi Reynolds, Masi Clinic
"I've finished the course, and wow! Thank you for doing what you do! I feel so much more confident going into this phase of my life where I want to build a brand/true business for myself as a writer. It's like you've helped to lift a fog, and now I can see more clearly the steps I need to take next as well as the goals I'd like to achieve as I progress. When I find myself stressing about the state of entrepreneurship, business, or gender inequality in our world today, I'm comforted knowing people like you are working to create a healthier, happier, and fairer environment in which women can thrive and achieve their dreams."
Adrianna N., Phoenix AZ
“Working with Erika is unlike any branding experience I’ve had before - she doesn’t just design a beautiful brand, she uncovers who you actually are and builds everything from there. Through her method, I clarified my long-term vision, identified my ideal audience, and finally felt like my brand tells the true story of my work. After more than thirty years of knowing her, I can say without hesitation: she has a rare gift for helping women discover what they didn’t even know they had in them.”
Dr. Nancy Yen Shipley, Form & Function Orthopedics
"I’ve worked with Erika for over 10 years with three different companies and across 9 brands. She has an amazing intuitive understanding of how to design for different customer segments and across different industries that is really hard to find in other designers and brand consultants. She’s a joy to work with."
Tiffany Wong, Million Dollar Baby
"Choosing to work with Erika was the best business decision I could have made. She was able to bring my vision to life. Her eye for detail is nothing but impeccable. Thank you, Erika for feeling like my business partner throughout the entire process of my project. I HIGHLY recommend Erika Brechtel for all your branding needs."
Liz Hall, Eeze Natural Health & Travel-eeze
"I have to tell you, I was always dying to come back and learn more even with having a 7 month old and an ever growing TO DO list. Your passion and knowledge kept pulling me back. I am truly so grateful and will recommend this course to anyone I know wanting to start something new. I feel so energized and excited for what is to come. I am so grateful for all the work and dedication you put into it because out of everything I have done to get prepared to launch my own business, I have to say this course gave me so much joy and excitement and it will have a lasting impact on me."
Maria M., Dallas TX





