• Skip to main content
  • Skip to footer

Erika Brechtel

  • Home
  • About
    • Bio
    • Method
    • Speaking
    • Press
    • Testimonials
  • Advisory
  • Branding
    • Offerings
    • Portfolio
    • Clients
  • Élanoura
  • Contact
dashicons-linkedin dashicons-instagram dashicons-pinterest dashicons-email

Qvin

As Qvin prepared to launch its revolutionary Q-Pad™, the women’s health technology startup needed a brand that could balance scientific credibility with a bold, female-forward perspective. Developed by co-founder Dr. Sara Naseri, the FDA-cleared Q-Pad collects menstrual blood for laboratory analysis, creating new possibilities for monitoring and detecting a range of health conditions. As Qvin expanded into a broader diagnostics and research platform, we refreshed the identity and website to support its growing work with researchers, healthcare providers, and global partners. The result transforms menstrual blood from a source of stigma into a powerful source of health information.

qvin.com

MENLO PARK, CA

Brand Redesign
Logo Redesign
Website Redesign
Social Media Design
Email Design
Illustration Design
Amazon Storefront

THE PALETTE

INNOVATOR:
MEDICAL BREAKTHROUGH
RESEARCH IN WOMEN'S
HEALTH TECH

COMMUNITY:
EMPOWERING WOMEN
& DESTIMATIZING
MENSTRUATION

ADVOCATE:
SAVING WOMEN'S LIVES
AND ADVOCATING FOR
GENDER DATA GAP EQUALITY

THE LOOKS

kind words

FROM WOMEN FOUNDERS

"I went on this trip thinking it was a business trip with the hope of maybe making at least one friend, but what actually ended up happening was I met 9 lifelong friends that I happened to discuss business with. I will be forever grateful to Erika as she curated a group that included such diverse women whom all I could relate to in one way or another and I look forward to watching them all grow and succeed not only in business but their personal life. Anyone would be crazy NOT to attend something Erika puts together."

Sheena Keo, SMK & CO.

"Erika’s extremely organized and meticulous approach to learning about us and our brand on a small to large scale has been a wonderful and organic experience. She really took the time to understand who we are on a personal and brand level. She never rushed the process but provided guidance, support and clarity when we needed it the most. We couldn’t be happier!"

Seda Bilginer & Amanda Sichon, Esas Beauty

"I was recommended to Erika by a friend who had consulted with her and said she was 'simply the best', without a doubt no truer words have ever been spoken. Erika invests far more time into the why, who and how of what makes YOU you than anyone else in her business sector. There were so many moments over our 6 months working together that I was moved beyond words at her ability to see me and my vision and bring it to life through design. Without a doubt, Erika is the asset of a lifetime to build a company, a brand and a business to span lifetimes."

Jessica Gylsen, The Dazzling Concierge

"Working with Erika was an absolutely transformative experience, both personally and professionally. She took me through everything from getting clear on my brand mission, to identifying my brand personality and legacy. I learned a wide wealth of knowledge that has completely transformed how I view my business and has invigorated my passion and commitment to my greater WHY. Thank you Erika from the bottom of my heart!"

Alessandra Salituri, Citizen Atelier

"I’ve worked with Erika for over 10 years with three different companies and across 9 brands. She has an amazing intuitive understanding of how to design for different customer segments and across different industries that is really hard to find in other designers and brand consultants. She’s a joy to work with."

Tiffany Wong, Million Dollar Baby

"This retreat was truly life changing. I felt my travel to be very purposeful since I was able to contribute to something much bigger than myself. I am so grateful to Erika for putting all of this together, with every detail intricately woven into the beauty of the retreat. It doesn’t matter what stage of business you are in, every woman leader needs a space like this. To feel empowered, comfortable, and unapologetic around other women that are free to do the same. The lifelong friendships I have made here will be taken with me forever. My mind is blown as I try to absorb every piece of valuable experience I got in such a short time. My body, mind, and soul are happy. Thank you Erika 💕"

Brianna Diaz, BriGainz

"Right people, right place, right time. What (I didn't know) I needed was the space to step back from the frenetic pace of life and have a chance to redefine my goals and reconnect with my authentic self. The Global Founder's Retreat was just that. I left the trip feeling energized, inspired, and so grateful to have been with this group, on this trip."

Heather Kosiek, Launch Studio

"Erika helped me determine my WHY, worked with me to develop a cohesive plan, got me to focus on my ideal customer; my vision grew from there and she created a design that was perfect for me and aligned with my goals."

Monica Shulman, Artist

Style the life you want to create.

CONNECT WITH ERIKA

Make the next move.

Your next action steps:

  • Contact Erika for her one-on-one brand design and strategy services.
  • Join the Élanoura collective to get invited to our Global Volunteering Retreats.
  • Connect with Erika on LinkedIn or Instagram.

set up a call

join Élanoura

connect on linkedin

follow IG @erikabrechtel

join the list

Get updates on new events, courses, and offerings, plus branding and styling tips.
Please enable JavaScript in your browser to complete this form.
Loading
  • Bio
  • Method
  • Advisory
  • Branding
  • Portfolio
  • Clients
Made at Dawn

dashicons-linkedin dashicons-instagram dashicons-pinterest dashicons-email

  • Speaking
  • Impacting
  • Featured
  • Testimonials
  • Insights
  • Contact

Copyright © 2026 Erika Brechtel, Elanoura Inc. All Rights Reserved.