Tsuha Foundation
Tsuha Foundation was started in 2012 by Wally Tsuha who grew up in a low-income family in Hawaii. His daughter wanted to honor her father's legacy with their first official Annual Report, showcasing their grantee organizations working to break the cycle of poverty
through systemic change, transformative relationships, and AAPI advocacy. Erika took the foundation's current colors on the website and expanded the palette, font styles, and photography to round it out. Upon completion, the Annual Report was printed as a gift for Mr. Tsuha.
GLOBAL
Brand Refresh
Annual Report
THE PALETTE
UPHOLDER:
TRUSTED
RELIABLE
PARTNER
NURTURER:
SUPPORTIVE
EMPOWERING
COMMUNITY
ACHIEVER:
QUALITY
REFINED
ELEVATED
kind words
FROM WOMEN FOUNDERS
"Erika’s extremely organized and meticulous approach to learning about us and our brand on a small to large scale has been a wonderful and organic experience. She really took the time to understand who we are on a personal and brand level. She never rushed the process but provided guidance, support and clarity when we needed it the most. We couldn’t be happier!"
Seda Bilginer & Amanda Sichon, Esas Beauty
"I went on this trip thinking it was a business trip with the hope of maybe making at least one friend, but what actually ended up happening was I met 9 lifelong friends that I happened to discuss business with. I will be forever grateful to Erika as she curated a group that included such diverse women whom all I could relate to in one way or another and I look forward to watching them all grow and succeed not only in business but their personal life. Anyone would be crazy NOT to attend something Erika puts together."
Sheena Keo, SMK & CO.
"Élanoura Global Founder's Retreat is an experience you don't want to miss. You are surrounded by the beautiful Moroccan desert, colorful fabrics and gold rimmed dishes everywhere but most importantly you are surrounded by savvy women business owners. Supporting each other by elevating our skills and making a difference in each others lives. Not only did I come back refreshed and renewed I came back with a full heart of gratitude. I made friends for life and am ready to elevate my business to the next level! Thank you Erika for creating such a beautiful foundation."
Elizabeth Hall, Eeze Natural Health
"Working with Erika was an absolutely transformative experience, both personally and professionally. She took me through everything from getting clear on my brand mission, to identifying my brand personality and legacy. I learned a wide wealth of knowledge that has completely transformed how I view my business and has invigorated my passion and commitment to my greater WHY. Thank you Erika from the bottom of my heart!"
Alessandra Salituri, Citizen Atelier
"I learned more about business in the Brand Building Foundations Course than 2 years of business classes!"
Lauren V., UCLA
"In the past six months, I have invested in countless online classes and programs. The Branding Masterclass was quite simply the most effective experience I have had – and that is exactly why: because it is an experience. This class is not simply a tool; it reaches far beyond strategies and tactics (which of course are phenomenal with an expert leader like Erika). Erika, I can’t thank you enough for the energy and wisdom you are sharing – you are literally changing lives."
Maris D., Columbus OH
"I have to tell you, I was always dying to come back and learn more even with having a 7 month old and an ever growing TO DO list. Your passion and knowledge kept pulling me back. I am truly so grateful and will recommend this course to anyone I know wanting to start something new. I feel so energized and excited for what is to come. I am so grateful for all the work and dedication you put into it because out of everything I have done to get prepared to launch my own business, I have to say this course gave me so much joy and excitement and it will have a lasting impact on me."
Maria M., Dallas TX
"Right people, right place, right time. What (I didn't know) I needed was the space to step back from the frenetic pace of life and have a chance to redefine my goals and reconnect with my authentic self. The Global Founder's Retreat was just that. I left the trip feeling energized, inspired, and so grateful to have been with this group, on this trip."
Heather Kosiek, Launch Studio





